Bradley Athletics is excited to announce an expansion of its partnership with INFLCR, as student-athletes and supporters will now have access to the Braves Exchange through the BUild Program. Bradley Athletics launched the BUild program to help student-athletes build knowledge, opportunities and their brand within the Name, Image and Likeness guidelines.
"Our BUild program was created to assist our student-athletes in maximizing their NIL opportunities," said Bradley Vice President for Intercollegiate Athletics Chris Reynolds. "In partnership with INFLCR, the Braves Exchange will connect our student-athletes to the marketplace in alignment with the evolving intercollegiate athletics landscape.