Draftkings is spending $300 million on advertising this football season. It is first starting out with a blitz early into the season, but will also make another huge advertising push at the halfway point. They want to find the fantasy football fans who have been eliminated in their season long leagues. Pretty smart if you ask me.
You know what else is smart? My weekly Draftkings Plays of the Week column. And lucky you, this is the inaugural post. This will be posted every Friday morning just in time to get your lineups set for the Sunday slate.