Washington quarterback Kirk Cousins has taken full advantage of his "You like that!" shout taking off, trademarking the phrase and putting it on t-shirts (though he did send the proceeds to charity), and now his team is doing the same.
Fans at FedEx Field on Sunday as Washington hosts the Green Bay Packers in the Wild Card round will receive rally towels with the catchphrase printed on them:
Playoff rally towels, complete w/ @IJM logo, ready for @FedExField this weekend! Excited for the big game! #HTTR pic.