Athletes and corporations are looking to capitalize on the crypto wave by giving it away.
The Dallas Mavericks and Burger King said they would give out crypto to fans and customers.
Aaron Rodgers announced he'd take part of his salary in bitcoin, and plans to give some out to fans.
Big-name generosity is helping crypto push further into the mainstream.
Cryptocurrency continues to gain popularity among retail traders, companies, and even whole countries. Giving crypto away for free has been a valuable marketing tactic for bringing digital assets to a wider user base.