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Aaron Rodgers to Be Ambassador for Zenith Watches

Aaron Rodgers has a little extra time on his hands after Sunday’s loss to the Tampa Bay Buccaneers denied his Green Bay Packers a trip to the Super Bowl this year. But no worries, the quarterback has signed on to become an ambassador for Zenith, the Swiss watch brand.

Rodgers, widely seen as one of the finest quarterbacks in the game — and Most Valuable Player in the 2011 Super Bowl when Green Bay won — personifies the brand’s “Time to Reach Your Star” ethos, the company said. He will be the face for the company’s Chronomaster Sport watch campaign.