Netflix has called an audible and now plans to pursue a Sunday NFL package following its successful Christmas Day debut last season. Bela Bajaria, the chief content officer for the streaming giant, confirmed the strategy shift on a recent episode of "The Town" podcast. "I definitely want the Sunday (afternoon) games," Bajaria said when asked which package she would be interested in pursuing when NFL media rights become available. The NFL's current Sunday afternoon rights deals with CBS and Fox run through the 2033 season. However, the NFL has opt-out clauses in most of its agreements after the 2029 season, according to Front Office Sports.
Netflix 'definitely' eyeing Sunday NFL package
