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Will Tiger Woods vs. Phil Mickelson Give Golf a New Source of Swagger?

One of Phil Mickelson's most enduring quotes definitely won't be repeated Friday when Lefty and Tiger Woods square off for their $9 million, winner-take-all showdown in Las Vegas.

To wit: "The object of golf is not just to win. It is to play like a gentleman, and win."

Ha. Rampant smack talk and the promise that golf's traditional genteel behavior will be chucked into the nearest water hazard are the most compelling selling points for Capital One's The Match: Tiger vs. Phil.

In exchange for the $19.99 pay-per-view fee, the advance hype has assured we are in store for more needling than a head-to-toe acupuncture treatment.