Golf Channel · Feb 3, 2016
New commish Pelley trendsetting on European Tour
Popularity is a science of diminishing returns. Ask, for example, 20 people in your office their thoughts on a given co-worker and it’s inevitable that someone will have something negative to say, no matter how popular said co-worker may be.
Keith Pelley, however, appears to be the mathematical exception to that rule, at least if an unofficial poll of players, coaches, caddies and managers two weeks ago during the Abu Dhabi HSBC Golf Championship is any indication.
Pelley was named the European Tour’s new chief executive officer last April and in less than a year the Canadian has shaken the circuit in all the right ways.