UConn freshman sensation Azzi Fudd has signed a "multidimensional name, image and likeness contract" with SC30 Inc., a brand created by Golden State Warriors superstar Stephen Curry.
Janie McCauley of the Associated Press reported Wednesday that Curry will mentor the 5'11" guard to help balance the demands of college classes, basketball and "being a face for female athletes."
"Azzi Fudd is the best choice to start a brand relationship like this because she is the next face of women's basketball and has been a part of SC30 Inc. and the Curry Brand family since she was an invitee to the All-American Camp," Curry said.