Under Armour keeps trying to let Oakland know that Steph Curry loves the city. In the past year, the athletic wear brand has created two shoes that pay tribute to two iconic Oakland entertainment venues – Oracle Arena and Fox Theater.
Under Armour even threw a party to celebrate the debut of the shoes that were modeled after the Fox.
Now the brand bought a billboard featuring the Golden State Warriors star guard. It's near Grand Lake Theater in Oakland, and has a simple message.
"Thank you Oakland," it reads. Under the expression of gratitude, there's an image of Curry's signature.