For Golden State Warriors fans, the big news of the day is that we’re going to see Steph Curry on the court in less than two weeks, as the Warriors are slated to begin their preseason schedule on Dec. 12.
But for Curry himself, there’s some other exciting news: he’s getting his own brand.
On Monday, Under Armour — which has had Curry in their line of athletes for seven years — announced the creation of Curry Brand, an all-new line centered around the Warriors two-time MVP.
Curry Brand is not a signature sneaker, which the three-time champ has had for some time, but rather it’s own brand, similar to how Michael Jordan has the wildly-successful Jordan Brand at Nike.