The NBA broke its all-time regular season attendance record for the second consecutive season with 21,972,129 fans attending games during the 2015-16 regular season, eclipsing last year’s record of 21,926,548, the league announced on Thursday morning.
The NBA also set records for viewership, social media, digital engagement and retail.
Additionally, the NBA this season established regular season attendance records for average attendance (17,864), sellouts (723) and average arena capacity (94 percent), surpassing the previous highs set last year. This year marks the 12th straight season that league attendance has been at 90 percent or more of arena capacity.