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Schools in Georgia have legal cover to immediately begin paying their athletes directly, according to an executive order signed by the state's governor Tuesday morning.
Gov. Brian Kemp signed an order that prohibits the NCAA or other athletic conferences from punishing any university or college in Georgia for "offering compensation, or compensating an intercollegiate student-athlete for the use of such student-athlete's NIL."
NCAA rules currently prohibit schools from directly paying athletes for the rights to use their name, image and likeness. The association agreed to drop its restriction on schools paying for NIL deals as part of a pending antitrust settlement, but that agreement has not been finalized.