TALLAHASSEE, Fla. -- As players usher in a new era in collegiate sports Thursday with the ability to make money off their name, image and likeness for the first time, Florida State quarterback McKenzie Milton and Miami quarterback D'Eriq King entered the marketplace with a unique business partnership.
Just past midnight, Milton and King signed on as co-founders of Dreamfield, an NIL-based platform focused primarily on booking live events for student-athletes, including autograph signings, meet-and-greets and speaking engagements. Milton and King will be the public faces of Dreamfield and will recruit other athletes to use the platform.
In addition, Dreamfield plans to take on the increasingly popular NFT (non-fungible token) market, with Milton on its first digital card set to go to auction July 6.