MIAMI – On Tuesday, Florida International University (FIU) Athletics announced a groundbreaking partnership with international superstar and entrepreneur Armando Christian Pérez, better known as Pitbull.
The 10-year agreement will see FIU Stadium rebranded as Pitbull Stadium, making it the world's first-ever athletics venue with an artist possessing the naming rights.
Pitbull kicked off his music career in the South Florida rap scene. Since his debut in 2004, he has skyrocketed to global stardom, becoming one of the most successful recording artists worldwide. His hits like "I Know You Want Me (Calle Ocho)" and the RIAA Diamond Certified "Give Me Everything" have dominated charts and united fans across the globe.