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New UF AD Scott Stricklin leads Gators into future one tweet at a time

Scott Stricklin arrives from a morning meeting just in a time for the next one.

Another whirlwind day is underway for UF’s new athletics director, who now heads one of the monoliths in college athletics.

But first, Stricklin has important business to address. One of his teenager daughters has sent him a Snapchat that needs his immediate attention.

He quickly fires off a reply, noting he keeps “snaps” within the family circle. Stricklin, though, is not at all shy when it comes to sharing on social media platforms, namely Twitter.

It is an integral piece of Stricklin’s approach to his job.