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FAU basketball forward Tre Carroll lands NIL deal with local coffee bar

Returning men’s basketball player Tre Carroll recently collaborated with VI Coffee Bar as NIL deals continue to become the new norm in college sports.

VI Coffee Bar cup inside of the cafe.

Diana Vrolijk

John Burke, Contributing Writer

September 25, 2024

On July 1, 2021, the NCAA changed its long-standing policy, officially allowing players to monetize their own name, image and likeness (NIL). Florida Atlantic’s men’s basketball team forward Tre Carroll announced an NIL deal of his own on Aug. 14 via Instagram with VI Coffee Bar, a quirky cafe located in downtown Boca Raton, Fla.