Yesterday, FC Dallas’ marketing and social media team launched a Twitter campaign courting the youth out there to get the word out that Matt Hedges, Chris Seitz, Mauro Diaz, Carlos Gruezo and Oscar Pareja deserve some end of the year love in the form of, I dunno, I’m assuming they get some kind of participation trophy or card to Raising Cane’s for #chicken4life.
The whole marketing piece is actually pretty clever with the whole Texas Hold’em theme interlaced with the presentation. You can see it all here.
It didn’t seem to be much an issue until certain members of the media felt like their mentions were getting out of hand and didn’t like their phone notifications buzzing during their writing time.