Today, the Red Wings announced a partnership with United Wholesale Mortgage, a mortgage lender based out of Pontiac, Michigan, to place advertisements on the Red Wings’ helmets. Red Wings home, away, and practice helmets will now include the UWM logo along either side. More details included below:
Why do they have the preseason name plate font? https://t.co/f6TIcm0vkR
— Winging It In Motown (@wingingitmotown) January 4, 2021
There seems to be basically two camps when it comes to corporate sponsorships on uniforms: the “they’re ruining the uniform and also maybe all of sports” crowd and the “whatever” crowd.