The Detroit Pistons have been making big strides both on and off the court under the ownership of Tom Gores, making the playoffs for the first time this season in seven years. They also have enjoyed progress off the floor with community outreaches and a successful marketing campaign.
So successful, in fact, that the Pistons just won an award for it.
The campaign hit home for just about everybody with ties to the area as its video features local Metro Detroit landmarks downtown, in Eastern Market, in the suburbs and more. It’s narrated by Piston legend and former mayor of Detroit Dave Bing.