DETROIT -- It took some convincing from his wife, Holly, and daughter, Piper, before Detroit Lions coach Dan Campbell hesitantly agreed to act in an Applebee's commercial.
In the end, it was a match made in heaven.
Once Campbell, the 6-foot-5 former NFL tight end, arrived on the set in New Jersey for a one-day shoot in early July, he delivered an ad that is now trending across social media.
"He was so fantastic to work with and was such [a] natural that we did very few takes," Joel Yashinsky, Applebee's chief marketing officer, told ESPN.