WESTMINSTER, Colo., October 22, 2020 – Ball Corporation (NYSE: BLL) and Kroenke Sports & Entertainment (KSE) today established a first-of-its-kind global partnership across three marquee venues in Denver, Los Angeles and London. The partnership was founded on a shared vision to advance sustainability in sports and entertainment by strengthening in-venue aluminum recycling, providing fans with a more environmentally friendly fan experience and showcasing aluminum beverage packaging as the most sustainable choice.
The partnership includes naming rights for Ball and KSE’s hometown arena in Denver, Colorado, home to the NBA's Denver Nuggets, NHL's Colorado Avalanche and NLL's Colorado Mammoth, and also home to family entertainment and concerts.