ORLANDO, Fla. — The idea had been discussed for years, but last week the first steps were taken and revealed to the public.
The Denver Broncos, the Metropolitan Football Stadium District (MFSD) and the Denver Department of Community Planning and Development offered the first look at a new mixed-use development project that would replace about half of the stadium’s parking lots with bars, restaurants, housing and other entertainment.
“I think it was (Broncos chief commercial officer) Mac Freeman who said last week that it feels like the starter gun went off. And it kind of did,” team president/CEO Joe Ellis said Monday at the NFL’s annual meetings.