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D.C. United strikes deal with Audi for stadium naming rights

Southeast view (DCU)

As D.C. United approaches the final hurdle in a 13-year quest for a new stadium, the MLS club has struck a long-term deal with Audi for naming rights at the Buzzard Point venue.

Introducing: Audi Field.

Terms were not disclosed, but United officials said the contract with the German automaker is one of the largest in the league. Most teams collect a few million dollars annually from pacts that typically run 10 to 20 years. Sources say the United-Audi deal is at least 12 years.

Audi, whose U.S. headquarters are in Northern Virginia, will display its name and iconic four-ring logo throughout the 20,000-capacity venue, including the roofs over seating sections on the east and west sides.