The National Women’s Soccer League introduced the BOS Nation Football Club expansion franchise on Tuesday, but the announcement did not go over well. The reveal, which included what the club referred to as its “Too Many Balls” campaign, was quickly overshadowed by accusations of transphobia and tone-deafness along with further critiques of the team’s name. The team apologized for the rollout Wednesday, saying it had “missed the mark.”
Boston NWSL franchise apologizes for ‘Too Many Balls’ team reveal campaign
