If you haven’t noticed, the NBA 2K video game series is extremely popular. The digital marketing manager at 2K Sports, Ronnie Singh, knows that more than most I’d imagine.
He’s become the social media face of the series and boy, do NBA players love getting up in his grill about how they’re rated in the game. I mean, seriously.
Now, it’s all in good fun, which was what Wesley Matthews was doing at Harrison Barnes’ wedding earlier this summer. Since Singh has become friendly with NBA players all sliding into his DMs and such, he got an invite.