The minds in the Mavs marketing department are launching their new promotion celebrating gingers.
Promotion nights are a fun way for teams to bring different groups of people to their games. Many times the ideas are overused and uninspired. This one is, if nothing else, original.
Never have I ever heard of a redhead night promotion, so props to you Mavs marketers. Redhead night will be Wednesday March 9 against the Pistons. The promotion includes discounted tickets, promotional shirts, McDonald's meal voucher, and a photobooth with Ronald McDonald guest starring.
The Mavericks are empowering a marginalized group of people, those who have been persecuted simply because their hair looks as if it were on fire.