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Mavs find new platforms for digital content distribution

The Mavs have launched a channel on Roku, the TV streaming platform with over 10 million active accounts. MFFLs will be able to watch behind-the-scenes videos from players and coaches, long form content like the 2011 NBA Championship Parade and highlights from previous games.

“We want our fans to have access to Mavs content wherever they are, and within any platform they’re using. Adding Roku to our repertoire adds another piece to the fan experience puzzle,” said owner Mark Cuban.

Roku users can search for the Dallas Mavericks in the search portal to subscribe to the channel, or use the code gomavs (or click here) to automatically subscribe.