This was the case for Mavs Academy staff this week when the first Dallas Mavs All-Girls GEM Hoop Camp of the summer took place. After launching the new GEM program during the pandemic — which stands for Girls Empowered by Mavs — the franchise was unsure about the impact.
They had the vision to dream big — but no one could predict how rapidly the camp would grow in such a short amount of time. The response has been incredible and this week’s all-girls camp doubled in size with 60 campers participating at the event, many of them attending their first event with the Dallas Mavericks.