Having clearly defined objectives and an effective, implementable plan for achieving them are key principles for any organization. They certainly should apply to the Dallas Cowboys. Not only are they a multi-billion dollar sports and entertainment empire, they are a football team. The planning and clear goal of winning should just flow from the games themselves into all aspects of the team.
However, this runs counter to a characteristic of the team that is not as universal: Nothing is easy with the Cowboys.
The latest example of this is how we have had differing takes on the role of Tyler Smith this season expressed by owner/general manager Jerry Jones and head coach Mike McCarthy.