Usually, professional sports teams fall into two categories: competitive now or building for the future.
By refusing to embrace a rebuild, by rejecting proactive aggression in trades, by continuing to field a lineup with veterans who won’t be there when and if the team can ever contend for the postseason, and by simultaneously posting the worst record in the National League, the Rockies front office seems to think they are closer to the competitive now side of the spectrum.
The rest of the baseball world, armed with what they see and stats to back it up, knows the Rockies are in a free-flowing rebuild.