So MLS wants 28 teams if not more! What trajectories does this set into motion? Let's talk about that!
First, it's 24 teams max. Now, we hear from MLS Commissioner Don Garber that he wants 28 teams playing in MLS. What trajectory is he setting? It's time to visit the Golden Circle, ladies and gentlemen!
"What's the Golden Circle?" What a great question! The Golden Circle helps organization focus on their purpose. I've been reading Simon Sinek's "Start With Why: How Great Leaders Inspire Everyone to Take Action." Most organizations and marketers start with the wrong question, such as 'what' or 'how.