The NCAA Board of Governors approved the controversial decision to allow student-athletes to benefit from use of their name, image and likeness on Nov. 5. University of Colorado Boulder Chancellor Phil DiStefano was on the 25-member board that expects to advance the plan in April. CU Boulder Athletic Director Rick George will also be involved in the process, serving as one of four Division I athletic directors in an 18-member committee known as the NCAA Working Group on State Federal Legislation.
“The NCAA took a major step forward today in supporting student-athletes,” George said in a statement.
DiStefano said in a statement that the NCAA must adhere to its amateur status but the public support surrounding name, image and likeness revenue has factored into his decision.