The Colorado Avalanche social media team was on point this season. They delivered a lot of high quality content.
One of the NHL’s greatest commodities is their talent — the players who comprise each team. These are the people fans get behind — and spend their money to go watch and to support via fan merchandise.
Well, I may be biased — ok, on this topic, I am biased — but the Colorado Avalanche is an exceptionally personable team. That said, their cornerstone defenseman and alternate captain, defenseman Erik Johnson, does his best to remain inscrutable.