LeBron James is a man of many business ventures, one of which is paying huge dividends for the four-time NBA MVP.
Per Forbes' Kurt Badenhausen, Blaze Pizza has become the fastest-growing restaurant chain in the United States with its 200th franchise opening Tuesday and James on board as an investor, franchisee and endorser for the company.
"LeBron helps us punch in terms of our brand awareness well above our weight," Blaze Pizza CEO Jim Mizes told Badenhausen.
Blaze Pizza was founded in 2011 by Elise and Rick Wetzel with the concept being a create-your-own pizza that is made instantly while customers wait.