CLEVELAND, Ohio -- The countdown to the beginning of the NBA regular season is on, and the Cleveland Cavaliers are one of six teams featured on opening night.
On Oct. 27, the Cavs will tip off the season against the Chicago Bulls on TNT, beginning their "quest" for an NBA championship. That's the theme being used during a promotional campaign for the "NBA on TNT" this season.
The Cavs' 30-second spot was released on Twitter Wednesday.
In the uniquely-produced promo, the Cavs' Big Three of LeBron James, Kyrie Irving and Kevin Love are walking through the desert as they see the Larry O'Brien trophy in the distance.