The Cleveland Cavaliers have teamed up with Snapchat to host an "Our Story" during Game 1 of the Eastern Conference Finals series against the Atlanta Hawks Wednesday night.
Snapchat users cheering on the Wine & Gold across Northeast Ohio will be able to post snaps to the same story, which can be viewed on the app worldwide. In order to submit content to Our Story, a phone's Location Services settings must be turned on. Snapchat will approve select snaps that get submitted.
Fans are also encouraged to send snaps to Cavs all throughout the playoffs for the chance to be featured in photo galleries on Cavs.