Professional athletes in print ads and on TV commercials are nothing new. Local merchants and national ad agencies hire athletes all the time to push their products. Why, former New York Football Giants QB Charlie Conerly was the first Marlboro man, using his stature and physical physique to hawk cigarettes.
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Normally, pro athletes are hired for local gigs in the beginning of their careers as they become popular and fan favorites. The fortunate ones spread their wings into national ads.
Myles Garrett of the Cleveland Browns appeared in a Super Bowl commercial on Sunday for Oikos Yogurt with actor Juno Temple.