Every time a new regime enters the hallways at Cleveland Browns headquarters the talk centers around how a culture change will take place.
It was no different this point last year when executive vice president of football operations Sashi Brown and head coach Hue Jackson took over.
This time, however, they may actually mean it.
The duo got the ball rolling at this time a year ago when they released quarterback Johnny Manziel, who will go down as the absolute worst draft pick in franchise history.
It continued during the 2016 NFL Draft, when the Browns selected players that are skilled on the field and are not embarrassments off the field.