The Cleveland Browns have been known for one thing since returning to the NFL in 1999 – and it is not winning.
Through three different owners, seven different head coaches and even more front office personnel, the results have been the same as the franchise has posted 13 seasons with double-digit losses and only one playoff appearance.
All that losing and continual rebuilding led to the coining of a phrase familiar to Browns fans everywhere: the Same Old Browns.
Say what you will about owner Jimmy Haslam, who started his fourth rebuilding plan after firing head coach Mike Pettine and general manager Ray Farmer after the 2015 season, but under his direction the Browns are now taking an approach that is anything but the same old Browns.