The Cleveland Browns community initiative First and Ten is close to celebrating its first birthday, and people are starting to notice the movement. Several teams around the league have reached out to the Browns about how to launch such a program.
“It’s working,” Director of Community Relations Jenner Tekancic said. “It’s inspiring people to serve the community. And that’s ultimately what we want to do. And not just in Cleveland.”
The Browns became the first NFL team to introduce a global volunteering campaign, encouraging Browns fans anywhere and everywhere to #Give10 hours in whatever capacity they deem in the community – coaching youth sports, feeding the homeless or volunteering at a local hospital.