Back in the day, it was Sports Illustrated, the Sporting News, Sports, Lindy’s Sports, Football Digest, and a handful of lesser-known publications if you wanted to get your NFL news on a national basis.
The one national sports pub that had everyone’s attention was Sports Illustrated (SI). They became known as front and center with anything to do with any sporting event. Their first issue came out in 1954 and Issue #1 brings a healthy sum.
Their reputation continues today.
So when SI comes out with bold predictions of what they expect from the 2023 Cleveland Browns, we as fans listen.