Let’s start with a story: This past November, after the Brewers had succumbed to the Dodgers in the NLCS, I went to Milwaukee for a weekend. After shouting the requisite “Hello Wisconsin!” when crossing state lines, I went straight to a brewery because really, what else does one do in Milwaukee besides brewery tours?
This particular brewery had a deal: For twelve dollars, you were gifted a three-hour tour window in which you could have any full beer of your choice and unlimited half-beer refills. The only catch was you would have to double back to the bar during the tour to get your refills.