There may not be a more polarizing term in sports nowadays than analytics. The last decade has seen fans split on how to value information analysis in a world where so much is made of intangible factors.
Because that’s all analytics is: information. The discourse has led to a certain semantic satiation occurring, but it’s simply making decisions based on the gathering of relevant information and statistics.
Bengals head coach Zac Taylor knows this, despite not being entirely fluent on the concept yet. That’s why Sam Francis was hired by the franchise when Taylor was brought in.