On Sept. 28, 2020, before the Cincinnati Bengals had won a game, head coach Zac Taylor was asked what he needed to do better as a play caller.
At the time, the Bengals were averaging 23 points per game. They had just tied the Philadelphia Eagles in a game where the offense stalled on a few potential game-winning drives.
Taylor answered the question quickly.
“We have to do a better job on some of these explosive (plays),” he said.
Since the start of the 2020 season, Taylor, offensive coordinator Brian Callahan or a member of the offense has used the word “explosive” 27 times in a press conference.