So begins the scorching summer months for the Cincinnati Bengals ahead of what some consider one of the most critical seasons in the franchise's modern history.
The Bengals head to offseason activities looking to usher in a new wave of rookies and further team chemistry before competing for yet another postseason bid.
It's a season running back Jeremy Hill classifies as "now or never," per ESPN.com's Coley Harvey.
With a sense of desperation in hand, let's take a moment to break down some of the more pertinent nuggets of information coming out of Bengals OTAs, which encompasses situations surrounding veterans, rookies and beyond.