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Sprinter Caisja Chandler becomes first UC student-athlete to pocket NIL endorsement

The time has come for college athletes to cash in on their name, image and likeness, and sprinter Caisja Chandler became the first University of Cincinnati student-athlete to do so.

A week after the NCAA Board of Directors suspended the NCAA's antiquated rules prohibiting student-athletes from selling their NIL rights, Chandler tweeted Wednesday that she received a payment through Klout Machine, a marketplace that allows student-athletes to make money from their social media posts, speaking engagements or simply just eating at local restaurants.

"It's a one-time thing," Chandler told The Enquirer on Thursday.