Welcome back to Hot Time’s look back at the 2021 season. Part 1 can be found here.
At the end of June, the Chicago Fire unveiled their new crest that’s going to replace the previous new crest just two years after its unveiling and almost immediate negative reaction both locally and nationally. The Crown crest, as it came to be known, was doomed from the start. From a failure to properly represent the city to street gang connotations, the crown logo was destined to fail and represented one of the darkest periods in club history.