Over the course of renovating Wrigley Field, the Cubs have added quite a bit of ad signage.
Per this Crain’s Chicago Business article by Danny Ecker, they want to add more — but not inside the historic ballpark:
The Chicago Cubs want city approval to put two big corporate logo signs on rooftops of properties its owners control across the street from Wrigley Field, the latest prospective additions to the team’s decade-long push to generate new revenue from the area around the ballpark.
Ald. Bennett Lawson, 44th, is expected to introduce an ordinance to the City Council on March 20 that would allow the team to install a large Coca-Cola sign atop the building at 1040 W.