I was not an early adopter in terms of social media. Yes, I had a MySpace page fairly early on, but I avoided Facebook for a long time and held a general disdain for Twitter that only abated when I realized that signing up would be the best way to get breaking information on the imminent Carlos Zambrano trade.
Fast forward a couple years and I’m very active on Twitter, both as a source of info and camaraderie and because much of Cubs Insider’s readership is driven by various forms of social media. Whether it’s Twitter, Facebook, or one of a handful of sports sites that carry our RSS feed, these engagements are the lifeblood of our site and many others.